Love, Love, Love

Jim is a man of exceptional character who pours his heart into his clients. He will do everything in his power to help you. I admire Jim’s courage, he is a true friend and leader.
— John Copyak
Jim is smart, personable and creative. he’s also hard working, efficient and honorable. He is a guy who does what he says he will do. I highly recommend working with him!
— Mitch Genser
Jim’s honesty, an extremely positive attitude, and willingness to take risks are the qualities I admire most about him and what led me to trust in his professional guidance.
— Troy Rodriguez

Meet Jim

I am a coach, speaker & author of “Hero Up: Unleash Your Inner Hero & Make Life Epic.” I'm also the host of the Make Life Epic podcast.

I'm a father/husband/fish taco fiend and I help people create life- balance, happiness and fulfillment & confidence.

I'm NOT a life coach, I work more as a guide (like a taller version of Yoda) to help you create the life you deserve. 

About me in under 60 words: Father, husband, tree-hugging capitalist, surfer, author, crossfit enthusiast, RHCP fanatic, social venture entrepreneur & the chief trash taker-outer of the Simcoe family, live about a mile from the beach in San Diego. 

I invite you to check out my stuff. You'll either love it or hate it. So feel free to grab my free eBooks, listen to the podcast and read the blog. 

Please feel free to send me story ideas, comments and Red Hot Chili Peppers tickets:)

Much love...Jim